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Growing Forward Together - Rebranding of BNI

The COVID-19 pandemic saw a lot of changes and adaptations in businesses across the globe. We were able to see brands and organisations adopting newer techniques. Adjustment towards the #NewNormal & newer practices is a must. As they say, if businesses are not agile enough to change their face and adopt new methodology, they will […]

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Using stories as a tool to take your digital game up a notch

The digital market has been evolving at an aggressive speed. The brands have been upping their game with creative, innovative and an agile approach towards their marketing strategies. The digitally active brands are trying to come up with ways to capture the attention of their target market along with creating an impressive engagement amongst its [...]

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Instagram growth strategies to build your brand organically

Instagram initially portrayed its impression as a fun application for the youngster and later become a platform for content marketing, selling and networking for individuals and brands. With more than 300 million active monthly users sharing 60 million images and 1.9 billion likes per day, it offers a great opportunity to the businesses for reaching […]

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Money Heist Marketing

Decoding and Learning Marketing from Money Heist: From being a regional drama to a worldwide phenomenon

La Casa De Papel or as many of you may know it, Money Heist, a Spanish thriller that grew out to be so popular that it’s currently the most successful foreign language series and rightfully so. The show streams on Netflix and is easily one of their biggest hits all around the world and is […]

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Marketing approaches businesses can adapt after the lockdown

We are all collectively waiting for the day when we conquer this dreadful disease, walk around and live freely back again, but till then, maintaining sanity and safety, both are equally important. Staying home and practising social distancing are sure shot ways to control the spread of the virus, but they have gravely impacted our […]

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The evolution of TikTok and its wild growth as a major marketing platform.

With over 800 million active users, you have to be living under a rock if you haven’t heard of the supremely sensational social media platform – TikTok. Not only is TikTok the fastest growing social media platform in the world but is also one of the world’s most downloaded apps in recent history.   What […]

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A work from home day in the life of a full-service agency

“Am I audible?”, “Please unmute before you talk.”, “Okay so everybody on?”, “Your voice is breaking!” are some of the things you are now hearing on a regular basis, whether you’re working or in school. Since we have all been keeping safe at our homes, our routines have not really changed, they have just gone […]

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