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Marketing

The Importance Of Content Marketing For Online Business Growth

The past decade has changed the landscape of marketing. The digital world has expanded the reach and given brands the opportunity to cater to their customers in a much more intimate manner. Companies have witnessed meteoric growth when online marketing has been effectively and efficiently employed. Increased use of technology and social media has made [...]

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Metaverse And Its Impact On Marketing In 2022

The world has witnessed some of the greatest developments in digital technology from time to time. Technology has grown across various corners of the world at an extremely fast pace and this also led to a transformation in the lifestyle of millions of people. The world also witnessed a quick digitalization of technology across various […]

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The Personal Touch - Opening new doors to Marketing!

With the digital marketing campaigns evolving and taking shape aggressively, it’s up to brands to kick up their marketing game a notch to maintain their position in the competitive struggle to be relevant, relatable & hip. With everyone looking up new ways to stand out with their social media campaigns, here’s a way you can […]

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How brands can grow on Instagram using Reels

Instagram has been transforming the world of digital communication. The platform rolled out its latest feature called Reels at the start of August, creating a lot of buzz on social media after TikTok was banned in India. Initially, people criticized reels and a lot of memes were generated on the same. After some time, users […]

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How does an agency celebrate Diwali?

Diwali is a frenetic time at an agency. The run up to Diwali is like a 100m dash, with people crushing the deadlines daily. Equally adventurous is the 5 day diwali break that comes on and after Diwali, where after a sail through stormy waters, one enters a sea of serenity. But in the days […]

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Growing Forward Together - Rebranding of BNI

The COVID-19 pandemic saw a lot of changes and adaptations in businesses across the globe. We were able to see brands and organisations adopting newer techniques. Adjustment towards the #NewNormal & newer practices is a must. As they say, if businesses are not agile enough to change their face and adopt new methodology, they will […]

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Using stories as a tool to take your digital game up a notch

The digital market has been evolving at an aggressive speed. The brands have been upping their game with creative, innovative and an agile approach towards their marketing strategies. The digitally active brands are trying to come up with ways to capture the attention of their target market along with creating an impressive engagement amongst its [...]

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Instagram growth strategies to build your brand organically

Instagram initially portrayed its impression as a fun application for the youngster and later become a platform for content marketing, selling and networking for individuals and brands. With more than 300 million active monthly users sharing 60 million images and 1.9 billion likes per day, it offers a great opportunity to the businesses for reaching […]

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Money Heist Marketing

Decoding and Learning Marketing from Money Heist: From being a regional drama to a worldwide phenomenon

La Casa De Papel or as many of you may know it, Money Heist, a Spanish thriller that grew out to be so popular that it’s currently the most successful foreign language series and rightfully so. The show streams on Netflix and is easily one of their biggest hits all around the world and is […]

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